Language

VISIT Chubu Region

Experience Japan’s Nature,
Traditions, and Cuisine

2026Chubu offers a perfect blend of breathtaking nature, rich traditions, diverse cuisine, and famous hot springs.Discover new charms in every season and every destination across Chubu.

This Region Special

World-Class Mountain
Landscapes
Historic Townscapes & Cultural
Heritage
Unique Local Cuisine by
Prefecture

Latest News from AEON Chubu

more news

Representative Aeon Stores

AEON STYLE Tokoname

AEON STYLE Tokoname

A Waterfront Shopping Center with Easy Train and Car Access

Shop infomation
AEON STYLE Nagoya Chaya

AEON STYLE Nagoya Chaya

A shopping center offering everything from groceries to daily essentials, with convenient parking and easy access.

Shop infomation
AEON STYLE Nagoya Noritake

AEON STYLE Nagoya Noritake

A large supermarket inside AEON Mall Nagoya Noritake Garden, offering a wide selection and a food floor open from 8:00 a.m. to 10:00 p.m.

Shop infomation

Local Specialty Cuisine

Nagoya Meshi

Nagoya Meshi refers to a unique style of local food that developed in and around Nagoya City. Known for its rich, savory flavors, many dishes are based on soybean miso (especially Hatcho miso) and soy sauce, often with a slightly sweet finish.
Popular specialties include Hitsumabushi, grilled eel served over rice, and Miso Katsu, a crispy pork cutlet topped with a rich, sweet miso sauce. These iconic dishes are a must-try when visiting Nagoya.

Shinshu Gourmet

Shinshu Gourmet from Nagano Prefecture is known for its simple yet deeply satisfying flavors, shaped by the region’s clean water, rich nature, and cool climate. The most famous dish is Shinshu Soba, prized for its strong aroma and firm texture, thanks to the area’s temperature differences and well-drained soil. Another local favorite is Oyaki, a traditional dumpling made with wheat or buckwheat dough, filled with ingredients like nozawana greens or sweet red bean paste, then baked or steamed. Once a quick snack for farmers, Oyaki is now a popular local treat and souvenir.

Recommended Travel Itinerary

Nagoya Castle, Osu Shopping Street & Local Cuisine

Explore Nagoya Castle and stroll through the lively Osu Shopping Street. In the evening, enjoy classic Nagoya dishes such as Hitsumabushi (grilled eel over rice) and Miso Katsu (pork cutlet with rich miso sauce).

Shirakawa-go & Hida Beef Sushi

Travel to Takayama in Gifu Prefecture in the morning and walk through its historic streets. Continue by bus to the UNESCO World Heritage Site of Shirakawa-go, famous for its traditional gassho-style houses. In the evening, head to Kanazawa, the largest city in the Hokuriku region.

Kanazawa Highlights & Seafood Bowl

Visit Kanazawa’s top attractions, including Kenrokuen Garden and Omicho Market. Enjoy a fresh seafood rice bowl for lunch before returning home by the Hokuriku Shinkansen.

Scenic Views

Explore nearby sights from
AEON

Just Minutes from
AEON Style Matsumoto!

Matsumoto Castle

Among existing five-story, six-tiered castle towers,Matsumoto Castle, a National Treasure, stands as Japan's oldest.
It is a precious Japanese castle where you can see an authentic five-story, six-tiered tower.
In the distance, the view of majestic mountains unfolds.
The sturdy castle tower is reflected in the moat.

Matsumoto City Museum of Art

The Matsumoto City Museum of Art is closely associated with world-renowned artist Yayoi Kusama, showcasing a wide range of her works from early pieces to large-scale outdoor installations. In particular, the museum’s iconic polka-dot exterior and its permanent collection offer a truly impressive experience.

Popular Items with International Visitors

Alinamin EX

Recommended for daily fatigue relief For eye, shoulder, and lower back discomfort and daily tiredness care

KitKat

A KitKat for adults, offering just the right amount of sweetness.

Pabron Gold A

For relief of cold symptoms. A fine granule formulation that dissolves in the mouth, has a pleasant flavor, and is easy to take.

Roihitsubo Plaster

Strong and effective!

COUPON